20";display:block;height:0;clear:both;visibility:hidden}.clearfix:before,.clearfix:after{content:'20';display:block;overflow:hidden;visibility:hidden;width:0;height:0}.clearfix:after{clear:both}#Header_wrapper{position:relative}body:not(.template-slider) #Header_wrapper{background-repeat:no-repeat;background-position:top center}#Header{position:relative}body:not(.template-slider) #Header{min-height:250px}#Header .container{padding-left:var(--mfn-column-gap-left);padding-right:var(--mfn-column-gap-right);box-sizing:border-box}#Top_bar{position:absolute;left:0;top:61px;width:100%;border-bottom:1px solid #fff0;z-index:30}#Top_bar .column{display:flex;margin-bottom:0}.layout-full-width.header-fw #Top_bar .container{max-width:100%}.layout-full-width.header-fw #Top_bar .container{padding-left:0;padding-right:0}#Top_bar .top_bar_left{position:relative;float:left;width:100%}#Top_bar .logo{float:left;margin:0 30px 0 20px}#Top_bar #logo{display:block;height:60px;line-height:60px;padding:15px 0;box-sizing:content-box}#Top_bar #logo img{vertical-align:middle;max-height:100%}#Top_bar #logo img.logo-sticky,#Top_bar #logo img.logo-mobile,#Top_bar #logo img.logo-mobile-sticky{display:none}#Top_bar .menu_wrapper{float:left;z-index:201}#Top_bar .secondary_menu_wrapper{display:none}#Top_bar a.responsive-menu-toggle{display:none;position:absolute;right:15px;top:50%;margin-top:-17px;width:34px;height:34px;text-align:center;border-radius:3px;z-index:200}#Top_bar a.responsive-menu-toggle i{font-size:22px;line-height:34px}#Top_bar .search_wrapper{position:absolute;left:50%;transform:translateX(-50%);top:calc(100% + 40px);display:none;z-index:205;width:100%;box-sizing:border-box;width:600px;max-width:80%;overflow:hidden}#Top_bar .search_wrapper>form{position:relative}#Top_bar .search_wrapper input[type="text"]{width:100%;margin:0;box-sizing:border-box;-webkit-box-shadow:0 0 0;box-shadow:0 0 0;padding:22px 30px 22px 60px;background:none;border-width:0;font-size:15px;color:rgb(0 0 0 / 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.cat-wrapper{position:absolute;right:0;top:100%;display:none;z-index:21}.post-meta .category .cat-wrapper ul{padding:7px;min-width:70px;background:#F9F9F9}.post-meta .category .cat-wrapper ul li{border-bottom:1px solid rgb(0 0 0 / .05)}.post-meta .category .cat-wrapper ul li:last-child{border-bottom:0}.post-meta .category .cat-wrapper ul li a{display:block;text-align:center;padding:1px 5px;color:#8B8B8B}.post-nav{padding:10px 15px 4px 130px;margin-bottom:20px;background-image:url(/wp-content/themes/betheme/images/stripes/stripes_5_b.png);-webkit-box-sizing:border-box;-moz-box-sizing:border-box;box-sizing:border-box;overflow:hidden}.share-simple .post-nav{padding-left:15px;padding-right:15px}.post-nav.minimal.column{padding:0;background:none;position:relative;height:40px!important}.post-nav.minimal a{position:absolute;top:0;opacity:.6}.post-nav.minimal a.home{left:50%;margin:3px 0 0 -13px}.post-nav.minimal a svg{fill:#626262}a.mfn-love:not(.loved) i:last-child{display:none}.post-header{margin-bottom:20px}.post-header .title_wrapper{margin-left:99px;border-left-width:1px;border-style:solid;padding-left:30px}.single-photo-wrapper .image_frame{margin-left:120px}.share-simple .single-photo-wrapper .image_frame{margin-left:0}.single-photo-wrapper.image{text-align:center}.single-photo-wrapper.image .image_frame{margin-left:0;display:inline-block}.section-post-header .single-photo-wrapper.image .image_frame{max-width:80%;max-width:calc(100% - 130px)}.share-simple .section-post-header .single-photo-wrapper.image .image_frame{max-width:100%}.share-simple .post-header .title_wrapper{margin-left:0;padding-left:0;border-left-width:0}.share-simple-wrapper .mfn-love i{position:absolute;left:0;top:0;font-size:16px}.share-simple-wrapper .mfn-love i:last-child{opacity:0}#mfn-gdpr{display:none;align-items:center;position:fixed;z-index:10000;box-sizing:border-box}#mfn-gdpr .mfn-gdpr-image{line-height:0}#mfn-gdpr[data-direction="vertical"]{flex-direction:column;padding:40px;bottom:40px;width:320px}#mfn-gdpr[data-direction="vertical"] .mfn-gdpr-image{margin-bottom:25px}#mfn-gdpr[data-direction="vertical"] .mfn-gdpr-image img{max-height:64px;max-width:100%}#mfn-gdpr[data-direction="vertical"] .mfn-gdpr-content{margin-bottom:15px;text-align:center}#mfn-gdpr[data-direction="vertical"] .mfn-gdpr-readmore{margin-bottom:15px}#mfn-gdpr[data-aligment="right"]{right:40px}#mfn-gdpr{background-color:#eef2f5}#mfn-gdpr .mfn-gdpr-content{color:#626262}#mfn-gdpr a.mfn-gdpr-readmore{color:#161922}#mfn-gdpr .mfn-gdpr-button{background-color:#006edf;color:#fff;border:solid 1px #fff0}.dark{color:#fff!important}.image_frame{display:block;overflow:hidden;margin:0;border-style:solid;border-width:0;max-width:100%;line-height:0;box-sizing:border-box}.image_frame .image_wrapper{box-sizing:border-box}.image_frame a{display:block}.image_frame .image_wrapper{position:relative;overflow:hidden}.image_frame .image_wrapper .mask{position:absolute;left:0;width:100%;height:100%;z-index:2}.image_frame .image_wrapper img:not(.ls-l){position:relative;top:0;-webkit-transform:scale(1);-moz-transform:scale(1);-o-transform:scale(1);transform:scale(1)}.image_frame .image_wrapper .mask:after{content:"";display:block;position:absolute;left:0;width:100%;height:100%;z-index:3;opacity:0}form{margin-bottom:0}input[type="text"]{padding:10px;outline:none;margin:0;width:230px;max-width:100%;display:block;margin-bottom:20px;font-size:15px;border-width:1px;border-style:solid;border-radius:0;box-sizing:border-box;-webkit-appearance:none}ul{list-style:none outside}input[type="text"],.post-header .title_wrapper{border-color:rgb(0 0 0 / .08)}input[type="text"]{background-color:#fff;color:#626262;box-shadow:inset 0 0 2px 2px rgb(0 0 0 / .02)}#Top_bar .menu>li>a span{border-color:rgb(0 0 0 / .05)}.image_frame{border-color:#f8f8f8}.image_frame .image_wrapper{border-color:#e2e2e2}.image_frame .image_wrapper .mask{box-shadow:inset 0 0 5px 2px rgb(0 0 0 / .07)}.image_frame .image_wrapper .mask:after{background:rgb(0 0 0 / .15)}.mfn-close-icon{z-index:5;display:flex;justify-content:center;align-items:center;width:40px;height:40px;font-size:20px;text-decoration:none!important}.mfn-close-icon .icon{color:rgb(0 0 0 / .3);display:inline-block}.section_wrapper{display:flex;align-items:flex-start;flex-wrap:wrap}body{--mfn-swiper-pagination-bullet-active-color:#007aff;--mfn-swiper-pagination-bullet-inactive-color:#000;--mfn-swiper-pagination-bullet-width:10px;--mfn-swiper-pagination-bullet-height:10px;--mfn-swiper-pagination-spacing:20px;--mfn-swiper-arrow-width:auto;--mfn-swiper-arrow-height:auto;--mfn-swiper-arrow-size:50px;--mfn-swiper-arrow-spacing:20px}body{--mfn-tabs-border-width:1px}html{overflow-x:hidden}@media only screen and (min-width:960px) and (max-width:1239px){body{min-width:0}#Wrapper{max-width:960px}.section_wrapper,.container{max-width:940px}}@media only screen and (max-width:959px){.section{background-attachment:scroll!important}}@media only screen and (min-width:768px) and (max-width:959px){body{min-width:0}#Wrapper{max-width:728px}.section_wrapper,.container{max-width:708px}#Subheader .title{width:100%}#Subheader ul.breadcrumbs{display:none}}@media only screen and (max-width:767px){body{min-width:0}body.responsive-overflow-x-mobile{overflow-x:hidden}.section_wrapper .column,.container .column{margin:0;width:100%;clear:both}.sections_group{margin:0;width:100%!important;clear:both}.content_wrapper .section_wrapper,.container{max-width:700px!important}.content_wrapper .mcb-column-inner{margin:0 0 20px}#Top_bar{background-color:#fff!important;position:static}#Top_bar .container{max-width:100%!important;padding:0!important}#Top_bar .column{flex-wrap:wrap}#Top_bar .top_bar_left{float:none;width:100%!important;background:none!important}#Top_bar .top_bar_right{width:100%}#Top_bar a.responsive-menu-toggle{top:40px;right:10px}#Top_bar .menu_wrapper{float:left!important;width:100%;margin:0!important}#Top_bar #menu{float:left;position:static!important;width:100%!important}#Top_bar .logo{position:static;float:left;width:100%;text-align:center;margin:0}#Top_bar .logo #logo{padding:0!important;margin:10px 50px}#Top_bar #logo img.logo-main{display:none}#Top_bar #logo img.logo-mobile{display:inline-block}#Top_bar #logo img.logo-mobile-sticky{display:none}#Top_bar .top_bar_right{float:none;padding:5px 10px}#Top_bar .top_bar_right .top_bar_right_wrapper{flex-wrap:wrap;justify-content:center}#Top_bar .top_bar_right .top-bar-right-button{margin:5px}#Top_bar .search_wrapper{z-index:10000}.mobile-icon-action-ss #Top_bar .action_button{display:none!important}.mobile-header-mini #Top_bar{top:0}.mobile-header-mini #Top_bar .container{max-width:100%!important}.mobile-header-mini #Top_bar .top_bar_left{float:left;position:static}.mobile-header-mini #Top_bar .logo{width:auto;float:left;margin-left:15px;border:none}.mobile-header-mini #Top_bar #logo{height:60px!important;line-height:60px!important;margin:0}.mobile-header-mini #Top_bar a.responsive-menu-toggle{top:30px!important;left:auto;right:10px;margin-top:-17px}.mobile-header-mini #Top_bar .top_bar_right{width:unset;height:100%;max-height:60px;position:absolute;top:0;right:54px;background:none;padding:0}.mobile-header-mini #Top_bar a.action_button{display:none}.mobile-header-mini #Top_bar #menu{padding-bottom:10px}.mobile-header-mini #Top_bar #menu ul li a span{line-height:44px}.mobile-header-mini.mobile-mini-mr-lc #Top_bar .logo{float:none;margin-left:0;margin-right:0;text-align:center}.mobile-header-mini.mobile-mini-mr-lc #Top_bar .top_bar_right{left:10px;right:auto}.mobile-sticky #Top_bar #menu{overflow:auto;-webkit-box-sizing:border-box;box-sizing:border-box}.mobile-header-mini.mobile-sticky #Top_bar .top_bar_right{display:block}#Subheader .title{width:100%}#Subheader ul.breadcrumbs{display:none}.post-header .title_wrapper{margin-left:69px;padding-left:20px}.post-header .post-meta .category{display:none}.single-photo-wrapper .image_frame{max-width:100%!important;margin-left:0}.post-nav{padding:10px 10px 4px 90px}.image_frame{margin-top:0!important}}@media only screen and (max-width:479px){.post-nav{padding:10px 10px 4px}#mfn-gdpr[data-direction="vertical"]{width:calc(100% - 40px);padding:30px;bottom:20px}#mfn-gdpr[data-aligment="right"]{right:20px}}html{background-color:#FCFCFC}#Wrapper,#Content,#Top_bar .search_wrapper{background-color:#FCFCFC}body:not(.template-slider) #Header{min-height:0}body,input[type="text"]{font-family:"Poppins",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen-Sans,Ubuntu,Cantarell,"Helvetica 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.title{font-size:26px;line-height:30px;font-weight:400;letter-spacing:1px;font-style:italic}h1{font-size:60px;line-height:60px;font-weight:600;letter-spacing:0}}@media only screen and (min-width:480px) and (max-width:767px){body{font-size:13px;line-height:20px;font-weight:400;letter-spacing:0}#menu>ul>li>a{font-size:13px;font-weight:500;letter-spacing:0}#Subheader .title{font-size:23px;line-height:26px;font-weight:400;letter-spacing:1px;font-style:italic}h1{font-size:53px;line-height:53px;font-weight:600;letter-spacing:0}}@media only screen and (max-width:479px){body{font-size:13px;line-height:19px;font-weight:400;letter-spacing:0}#menu>ul>li>a{font-size:13px;font-weight:500;letter-spacing:0}#Subheader .title{font-size:18px;line-height:21px;font-weight:400;letter-spacing:1px;font-style:italic}h1{font-size:42px;line-height:42px;font-weight:600;letter-spacing:0}}@media only screen and (min-width:1240px){#Wrapper{max-width:1100px}.section_wrapper,.container{max-width:1080px}}@media only screen and (max-width:767px){#Wrapper{max-width:calc(100% - 67px)}.content_wrapper .section_wrapper,.container{max-width:550px!important;padding-left:33px;padding-right:33px}}body{--mfn-button-font-family:inherit;--mfn-button-font-size:16px;--mfn-button-font-weight:400;--mfn-button-font-style:inherit;--mfn-button-letter-spacing:0px;--mfn-button-padding:16px 20px 16px 20px;--mfn-button-border-width:0;--mfn-button-border-radius:5px 5px 5px 5px;--mfn-button-gap:10px;--mfn-button-color:#ffffff;--mfn-button-color-hover:#ffffff;--mfn-button-bg:#f7f7f7;--mfn-button-bg-hover:#009bdb;--mfn-button-border-color:transparent;--mfn-button-border-color-hover:transparent;--mfn-button-icon-color:#ffffff;--mfn-button-icon-color-hover:#ffffff;--mfn-button-box-shadow:unset;--mfn-button-theme-color:#ffffff;--mfn-button-theme-color-hover:#ffffff;--mfn-button-theme-bg:#009bdb;--mfn-button-theme-bg-hover:#c5c5c5;--mfn-button-theme-border-color:transparent;--mfn-button-theme-border-color-hover:transparent;--mfn-button-theme-icon-color:#ffffff;--mfn-button-theme-icon-color-hover:#ffffff;--mfn-button-theme-box-shadow:unset;--mfn-button-shop-color:#ffffff;--mfn-button-shop-color-hover:#ffffff;--mfn-button-shop-bg:#009bdb;--mfn-button-shop-bg-hover:#c5c5c5;--mfn-button-shop-border-color:transparent;--mfn-button-shop-border-color-hover:transparent;--mfn-button-shop-icon-color:#626262;--mfn-button-shop-icon-color-hover:#626262;--mfn-button-shop-box-shadow:unset;--mfn-button-action-color:#ffffff;--mfn-button-action-color-hover:#ffffff;--mfn-button-action-bg:#009bdb;--mfn-button-action-bg-hover:#c5c5c5;--mfn-button-action-border-color:transparent;--mfn-button-action-border-color-hover:transparent;--mfn-button-action-icon-color:#626262;--mfn-button-action-icon-color-hover:#626262;--mfn-button-action-box-shadow:unset}#Top_bar #logo{height:60px;line-height:60px;padding:10px 0}#Top_bar .menu>li>a{padding:10px 0}@media only screen and (max-width:767px){.mobile-header-mini #Top_bar #logo{height:50px!important;line-height:50px!important;margin:5px 0}}#Top_bar #logo img.svg{width:300px}.image_frame{border-width:0}input[type="text"]{border-width:0 0 1px 0;box-shadow:unset;resize:none}#Side_slide{right:-250px;width:250px}@media only screen and (max-width:767px){#Subheader{padding:80px 0}}@media only screen and (min-width:1240px){body:not(.header-simple) #Top_bar #menu{display:block!important}.menu-link-color #Top_bar .menu>li>a:not(.menu-toggle):after{display:none!important}.menuo-no-borders #Top_bar .menu>li>a span{border-width:0!important}}@media only screen and (max-width:1239px){#Top_bar #menu{display:none;height:auto;width:300px;bottom:auto;top:100%;right:1px;position:absolute;margin:0}#Top_bar a.responsive-menu-toggle{display:block}#Top_bar #menu>ul{width:100%;float:left}#Top_bar #menu ul li{width:100%;padding-bottom:0;border-right:0;position:relative}#Top_bar #menu ul li a{padding:0 25px;margin:0;display:block;height:auto;line-height:normal;border:none}#Top_bar #menu ul li a:not(.menu-toggle):after{display:none}#Top_bar #menu ul li a span{border:none;line-height:44px;display:inline;padding:0}#Top_bar #menu ul li a span:after{display:none!important}#Header #menu>ul>li.current-menu-item>a{background:rgb(0 0 0 / .02)}}body{--mfn-clients-tiles-hover:#009bdb;--mfn-icon-box-icon:#009bdb;--mfn-sliding-box-bg:#009bdb;--mfn-woo-body-color:#c2c3c9;--mfn-woo-heading-color:#c2c3c9;--mfn-woo-themecolor:#009bdb;--mfn-woo-bg-themecolor:#009bdb;--mfn-woo-border-themecolor:#009bdb}#Header_wrapper{background-color:#232323}#Subheader{background-color:rgb(247 247 247)}body{color:#c2c3c9}.post-nav.minimal a svg{fill:#c2c3c9}a{color:#009bdb}.post-meta,.post-meta a{color:#c2c3c9}h1{color:#009bdb}h3 a{color:#c2c3c9}#Header .top_bar_left,.header-classic #Top_bar,#Top_bar 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7 Estratégias de marketing digital para pequenos negócios – Web Designer Freelancer
7 Estratégias de marketing digital para pequenos negócios
1. Redes Sociais: esteja onde seu cliente está Aposte em conteúdo leve, vídeos curtos, bastidores e enquetes. Seu negócio precisa se conectar com as pessoas e humanizar sua marca.
2. Tráfego Pago: invista de forma inteligente Campanhas simples no Facebook, Instagram ou Google Ads podem gerar ótimos resultados. Comece com objetivos claros, como cliques ou mensagens.
3. SEO: seja encontrado no Google Otimize seu site e conteúdos com palavras-chave relevantes. Ter um blog ativo ajuda muito no tráfego orgânico ao longo do tempo.
4. Blog: eduque e gere autoridade Publique artigos que resolvam dúvidas do seu público. Dica: use perguntas frequentes como título dos posts e responda com soluções reais.
5. Google Meu Negócio: destaque local Mantenha seu perfil atualizado com fotos, avaliações e postagens semanais. Essa é uma vitrine valiosa para quem busca no Google por localização.
6. E-mail Marketing: mantenha contato com seus clientes Crie uma base com clientes e leads. Envie conteúdos úteis e promoções exclusivas. Automatize para poupar tempo e manter frequência.
7. Análise de Resultados: meça e ajuste sempre Marketing digital sem análise é chute. Use ferramentas como Google Analytics, Meta Business e Hotjar para ajustar ações com base em dados reais.
Conclusão Essas 7 estratégias são acessíveis e funcionam muito bem para negócios menores. O segredo está na constância, análise e adaptação. Quer aplicar isso com apoio de profissionais? Nossa equipe pode te ajudar com tudo!
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